Email Campaigns
DIGITAL NEWSLETTER LAYOUT DESIGNS
QE HOME — VANCOUVER, BRITISH COLUMBIA
2018-PRESENT
This is a look at a few of the designs I have done recently for the digital newsletters at QE Home. Since starting at the company, one of my main tasks has been to lead the production of the newsletters/emails, and to create a younger and playful aesthetic.
The newsletters are split between sale driven and content driven. My goal for each design has been to come up with a fun way to show the sales for that week. This has resulted in a happier customer base - one that likes seeing sales, but does not want to be bombarded with numbers all the time. Rather, content that helps them gain knowledge in what they may want to buy in the future.
Programs used: Illustrator, InDesign